LISTEN: Rhythm n’ Wraps: A Look Behind the Scenes

By Taylor Donnelly, Thuy-An Nguyen and Emily Tan
Boston University News Service

Located at 1096 Commonwealth Avenue, just off Boston University’s Charles River campus, local restaurant Rhythm n’ Wraps serves up an around-the-world concept with vegan comfort food.

The establishment’s blend of flavorful food and delightful ambience—as set by a playlist of international tunes—draws customers and employees alike, who often happen to be musicians themselves.

Rhythm n’ Wraps began as a food truck in 2013 serving mainly the crowd at Cambridge and opened its brick-and-mortar restaurant in 2019. The menu, which started out vegetarian, has evolved through the years to become fully vegan. It also caters to customers with various food allergies and intolerances. The diner’s offerings are heavily influenced by its employees, who each infuse their cultures into these plant-based creations.

Justin Springer, the president of Outside the Box Agency, first worked with Rhythm n’ Wraps in a client-agency relationship years ago. These days, he is one of the restaurant’s co-owners and partners. Earlier this year, Springer talked all things Rhythm n’ Wraps with the BU News Service, including its history, culture, inspiration and future.