Analysis: Can social media be tied to election results?

BU News Service is covering the midterm election in a different way by using a new software to track social media about how the public think and feel about their candidates. Brian Lombardo and Bea Reyes looks behind the scenes of the Twittersphere in Boston University’s Zimmerman social media lab. Watch BU News Service analyst Adrian Thomas and Dean of the BU School of Communication and election analyst Tom Fiedler debrief on mining social media monitoring software for connections to the election trends below.